According to a new market report published by Credence Research Inc “T-Shirt Market – Growth, Share, Opportunities, Competitive Analysis, and Forecast 2017 – 2025,” the global t-shirt market was valued at US$ 185.1 Bn in 2016. The market is further grow at a CAGR of 6.0% over the forecast period 2017 – 2025.
The demand for t-shirts is expected to experience significant growth with growing disposable incomes and a rapidly shifting trend towards custom t-shirts. In addition, technological advances have led to the launch of innovative inkjet heads that are compatible with a range of inks from different suppliers. In addition, fine embroideries with a faster production rate have also been significantly produced.
This trend bodes well for the overall growth of the sector. The industry has coordinated its research and development efforts, taking into account the dynamic nature of fashion trends requiring shorter production cycles and high quality printing. These are the main factors driving the demand for t-shirts on the global market.
As far as content is concerned, the cotton segment led the global market for t-shirts in the base year 2016. In the same year, the category accounted for more than half of the global market revenue for T-shirts. Cotton is the most common and preferred fabric for t-shirts as it is suitable for everyday wear. For the manufacture of clothes, a variety of cotton with different properties is used. Other fabrics, such as linen lycra, polyester, rayon and blends of two or three materials, are also used in the manufacture of t-shirts.
Each material has its own unique quality and can be used according to its operation and specific climatic conditions. T-shirts made of lycra and polyester are commonly used for athletic clothing, while cotton and linen t-shirts are used for casual wear on a daily basis. In addition, various combinations, such as cotton and linen, cotton and polyester, and radius blends, are often used to maximize the merits of different materials, leaving their disadvantages behind. Blends are favoured for the development of t-shirts and are therefore expected to show significant growth throughout the forecast period.
Based on the type of ink used for printing t-shirts, the demand for t-shirts is divided into tints, sublimation ink, pigment ink and others (plastisol, water depending, etc.). The other group dominated the global market for printed T-shirts in the base year of 2016. The trend is continued and the segment is expected to see steady growth due to the ever-increasing demand for custom T-shirt printing. In addition, the development of advanced alternative technologies, such as sublimation printing, together with their cost-effectiveness, is proving to be a major driving force for custom t-shirt printing and for the colors and inks used in printing t-shirts.
As of 2016, non-customized products were the most common form category on the global t-shirt market. In the same year, the segment accounted for more than 90% of global sales. Fashion trends and a shifting attitude of people towards new types of clothing have significantly boosted the market for a range of t-shirts, including custom t-shirts and general t-shirts. Being a recreational and casual wear, the popularity of a range of t-shirts has increased significantly over the last few decades.
The use of t-shirts for brand marketing and self-expression has allowed the personalized t-shirt industry to prosper. In addition, Latest printing technology and sophisticated machines capable of creating perfect embroidery have also helped the overall t-shirt industry prosper and the trend is expected to continue throughout the forecast period.
The overall market for t-shirts is made up of a large number of international and local players around the world, making the overall market extremely competitive in nature. In fact, due to the presence of a high number of vendors on the market, the overall market has become highly competitive over time. Due to differing consumer trends across countries, businesses concentrate on adopting specific regional strategies to target and broaden the broader consumer base.